Key points
- The CBF told the STF that betting brands sponsor 27 of the 40 clubs in Série A and Série B.
- Those deals are worth about R$1 billion, or 35% of the clubs’ sponsorship income, the CBF said.
- The confederation expects to lose R$420 million in revenue in 2027 under the Brazil betting ban.
- Justice Luiz Fux heard 28 entities on 3 November in ANJL’s challenge, ADI 8027, to MP 1.394/2026.
The Brazilian Football Confederation (CBF) said on 3 November 2026 that the Brazil betting ban puts about R$1 billion in club sponsorships at risk. Speaking at a Supreme Federal Court (STF) public hearing, a CBF representative said betting firms are the main shirt sponsors of 27 of the 40 clubs in Série A and Série B.
The CBF’s figures
The R$1 billion in betting deals equals about 35% of all sponsorship money the Série A and Série B clubs collect, according to the data the CBF presented at the hearing, as reported by SBT News. SBT News did not name the CBF speaker.
The CBF also put its own loss at R$420 million in revenue in 2027, with the impact growing in later years. Betting companies left the market while the CBF and the state federations were negotiating sponsorship contracts for 2027 to 2030, the representative said.
The CBF argued that the exit of betting brands floods the market with unsold shirt and advertising space, which pushes down what clubs can charge. Clubs could respond by selling players, which would in turn lower transfer fees, the representative told the court.
“The effect is cumulative, a negative snowball for the entire Brazilian football ecosystem. The entire ecosystem will lose value.”
CBF representative, STF public hearing, 3 November 2026 (translated from Portuguese)
The Brazil betting ban at the STF
The hearing sits inside ADI 8027, the constitutional challenge the National Association of Games and Lotteries (ANJL) filed against Provisional Measure (MP) 1.394/2026. ANJL asks the court to suspend the measure at once and later declare it unconstitutional, according to the STF hearing schedule. ADIs 8024, 8028 and 8035 challenge the same measure.
Justice Luiz Fux, the rapporteur, selected 28 entities to speak for 10 minutes each. They included the ministries of Finance and Sport, the Brazilian Olympic Committee (COB), the Brazilian Institute of Responsible Gaming (IBJR) and the clubs Flamengo, Fluminense, Botafogo, Cruzeiro, São Paulo and Corinthians.
President Luiz Inácio Lula da Silva signed MP 1.394/2026 on 25 September. It bans the operation and advertising of fixed-odds betting and ends the licences granted under Brazil’s regulated market. EpicWins reported in September that the ban would end Flamengo’s R$268m shirt deal with Betano, the largest single sponsorship affected.
“A CBF acredita, confia, que os Três Poderes saberão chegar a uma solução adequada, razoável, proporcional para a questão, onde se equilibrem as importantes questões de saúde pública […] e também a segurança jurídica, o desenvolvimento econômico e desenvolvimento esportivo.”
CBF representative, STF public hearing, 3 November 2026
In English, the CBF said it trusts the three branches of government to find a proportional solution that weighs public health against legal certainty and economic and sporting development.
What happens next
Fux has yet to rule on ANJL’s request to suspend the measure; the STF has not set a date. The challenges reached the court after the Brazil betting ban went to the Supreme Court in late September.
In parallel, Congress must vote on MP 1.394/2026 within 120 days of publication, excluding the parliamentary recess, or it lapses. Lawmakers have filed 99 amendments to the measure, and the CBF is now negotiating its 2027 to 2030 sponsorship contracts without betting brands.
