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Strong Performance Across Multiple Divisions
The company’s casinos and resorts division delivered a 12.1% rise in revenue to $396.1 million, while its North America Interactive segment grew 13.1% to $49.9 million. Bally’s also recorded an 8% increase in UK online revenue, reflecting its continued expansion in regulated online markets.
Strategic Intralot Partnership Drives Global Repositioning
The operator highlighted the long-term value potential of its strategic collaboration with Intralot. Following the sale of its International Interactive business to Intralot in 2024, Bally’s said the transaction created a global iGaming and lottery entity with strong cross-market synergies.
Bally’s CEO Robeson Reeves described the partnership as a significant milestone in the company’s evolution, noting that the combined operation now represents one of the largest listed companies on the Athens Stock Exchange. He said the joint entity is expected to generate €1.1 billion in annual revenue, supported by EBITDA margins exceeding 39%.
“The combination of Bally’s International interactive and Intralot created a global igaming and lottery champion with enhanced scale, diversification and a highly complementary product offering across B2G, B2B and B2C channels,” Reeves said.
He added that the partnership is designed to leverage operational synergies and cross-selling opportunities across regulated markets, positioning the new structure to drive sustained growth and long-term value creation.
Chicago Resort Development Advances
Bally’s continues to invest in its US operations as construction of its Chicago resort progresses. Reeves confirmed that construction of Bally’s permanent gaming and entertainment destination in Chicago is moving forward, with the project receiving its first funding from Gaming and Leisure Properties International in October.
The development is part of Bally’s strategy to expand its omnichannel offering across the United States, connecting its land-based venues with its growing digital operations. Reeves said the company remains focused on strategic and prudent capital allocation to maximize shareholder value.
“In summary, with Bally’s 2.0, and now Intralot, we have created a scaled, global omnichannel provider of retail and online experiences by expanding globally as a gaming, lottery and entertainment operator,” Reeves said.
Integration and Diversification Drive Future Growth
While International Interactive revenue declined 6.9% to $215.1 million due to the Asia divestiture, Bally’s noted that, excluding the sale, revenue from continuing operations grew 11.7% year-on-year. The company said this reflects the underlying strength of its core markets and the scalability of its post-divestiture structure.
Reeves described 2025 as a year of transformation and repositioning, marking the transition to Bally’s 2.0, a model centered on global integration and technology-driven operations.
“We are eagerly and aggressively pursuing the many growth opportunities before us,” Reeves said, highlighting data-driven innovation and market diversification as key themes for 2026.
Source: Bally’s Corporation
