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Strategic Pivot to Regulated Markets Only
The group’s leadership confirmed that the company will discontinue all activities in unregulated markets to maintain competitiveness in the rapidly evolving gambling industry landscape. This strategic shift represents a significant change in the company’s operational approach and market positioning.
“To maintain a very clear focus and complete transparency across all processes, we are consolidating our activities under the single Yolo brand and will focus solely on regulated markets going forward,” stated Maarja Pärt, board member of Yolo Group.
Workforce and Operations Post-Restructuring
Following the workforce reduction, Yolo Group will retain more than 600 employees across its Estonian operations. The company’s Estonian-licensed gambling division will continue providing online gaming services under the Yolo brand, while its digital payment solutions will operate under the Yolowallet brand.
The group’s physical presence in Estonia includes the Bombay Club casino located in Tallinn’s Old Town and The Burman Hotel, both of which remain part of the company’s portfolio.
Ownership Structure
Yolo Group’s ownership is led by Australian businessman Tim Heath, who holds a 70.5 percent stake in the company. Estonian entrepreneur Reio Piller owns 18 percent of the group, with minority stakes held by Maarja Pärt, Mikk Kard, Raido Purga, and Tauri Tiitsaar.
The restructuring reflects broader industry trends as iGaming operators increasingly focus on regulated markets to ensure compliance and sustainable growth in the evolving regulatory environment.
About Yolo Group
Yolo Group is a technology company specializing in online gambling and digital payment solutions, operating across multiple regulated markets with headquarters in Estonia.
Source: news.err.ee
