Soft2Bet Appoints Samuele Traversin as Executive Vice President of Corporate Development & Business Strategy

Soft2Bet has appointed Samuele Traversin as Executive Vice President of Corporate Development & Business Strategy, the company announced. Traversin will focus on supporting growth initiatives across strategy, mergers and acquisitions, partnerships, and execution in regulated and competitive markets.

New Leadership Addition

The appointment brings experienced corporate strategy leadership to Soft2Bet’s executive team. Traversin joins alongside Andrew Cochrane, with both executives working with the company’s leadership team on long-term value creation and scaling operations.

In his new role, Traversin will be responsible for overseeing corporate development initiatives, including strategic planning, M&A activities, partnership development, and business execution across Soft2Bet’s regulated market operations.

Strategic Focus

The role emphasizes disciplined growth in regulated markets, where Soft2Bet operates its iGaming platform and content delivery services. Traversin’s appointment signals the company’s focus on structured expansion and strategic partnerships in competitive jurisdictions.

Traversin expressed his enthusiasm about joining the organization, noting the alignment with the leadership team around building sustainable operations at scale.

About Soft2Bet

Soft2Bet is an iGaming platform provider offering white label and turnkey solutions for online casino and sports betting operators. The company provides technology infrastructure, gaming content, and operational support services to licensed operators in regulated markets worldwide.