Danske Spil Selects EveryMatrix to Power Casino and Bingo Offerings

Denmark’s leading casino brand and a subsidiary of state-owned Danske Spil will migrate its casino and bingo business from its existing provider to the EveryMatrix tech stack, with a planned launch in summer 2026.

The migration includes EveryMatrix’s gamification and engagement tools, enabling Danske Licens Spil to offer enhanced player experiences while improving acquisition and retention metrics.

The partnership represents EveryMatrix’s most significant casino platform deal of 2025 and marks another large-scale state-owned operator signing a long-term technology agreement with the supplier. The deal reinforces EveryMatrix’s position as a trusted iGaming platform provider serving tier-1 operators globally.

EveryMatrix has secured multiple tier-1 platform deals this year, delivering sustained growth and profitability through its turnkey platform offering that combines casino, sports betting, and core technologies.

Industry Leadership and Technology Migration

Ebbe Groes, Group CEO & Co-Founder at EveryMatrix, said:

“To earn the confidence of the Danske Licens Spil’s management team to deliver this project and replace their existing platform technology for the first time since Denmark regulated in 2012 is a huge endorsement. I’d like to personally thank them for the trust they’ve placed in EveryMatrix.”

“The rate at which we’re winning and delivering large, tier-1 turnkey platform deals to power some of the world’s best-known brands is rapidly accelerating. This is thanks to the tireless efforts of our experts and the superior technology solutions they design and deploy.”

Platform Selection and Player Experience

Søren Schneider, iGaming Director at Danske Licens Spil, said:

“After a thorough selection process, we have chosen EveryMatrix as our future platform partner for casino and bingo. We look forward to leveraging their modern and flexible technology to enhance our offering and provide an engaging and responsible gaming experience for our customers. EveryMatrix’s agile platform makes it easy for us to integrate with a wide range of game providers, strengthening both our offering and the overall player experience.”

About EveryMatrix

EveryMatrix delivers iGaming software, solutions, content, and services for casino, sports betting, payments, and affiliate management to global tier-1 operators and emerging brands. The platform is modular, scalable, and compliant, allowing operators to select optimal EveryMatrix solutions and integrate them with third-party and in-house technology.

The company employs more than 1,500 people across 15 offices in 15 countries and serves 300+ customers worldwide, including operators in the regulated U.S. market.

EveryMatrix is a member of the World Lottery Association (WLA) and European Lotteries Association. In September 2023, it became the first iGaming supplier to receive WLA Safer Gambling Certification, reflecting its commitment to player protection and responsible gaming.

About Danske Licens Spil

Danske Licens Spil operates in Denmark’s liberalized market, offering sports betting and casino products. The company is a subsidiary of Danske Spil, with the Danish state as majority owner. Founded in 1948, Danske Licens Spil provides responsible gaming experiences while generating profits for the benefit of society.

Source: EveryMatrix