Brazil Opens B2B Licensing Consultation as SPA Moves to Regulate Suppliers

What the Consultation Covers

The SPA’s proposal targets a defined set of B2B service categories that are considered critical to the integrity of licensed betting operations. Under the draft framework, suppliers of the following services would be required to obtain prior SPA recognition before contracting with any fixed-odds betting operator in Brazil:

• Betting systems and platforms
• Online games and live gaming studios
• Know-Your-Client (KYC), bettor identification, and risk classification services
• Data and statistics services for sports betting systems

The consultation also proposes changes to existing rules governing technical certifying entities — a segment of the supply chain that has already caused friction in the market. In early 2025, regulators discovered that certain gaming machines could not be legally imported due to missing technical certifications, an issue that highlighted the gaps in the existing framework.

Industry stakeholders, operators, and suppliers can submit contributions via the Brazilian government’s Brasil Participativo platform. The consultation window closes on March 23, 2026.

A Six-Month Compliance Window for New Entrants

One of the draft regulation’s more significant provisions is the proposed requirement for B2B suppliers to secure SPA approval within six months of entering the Brazilian market. Once approved, that recognition would remain valid for three years, subject to no material changes in the supplier’s legal standing, financial compliance, or technical qualifications.

The SPA has indicated it will include a transition period to allow suppliers already contracted to licensed operators to continue operations while they complete the approval process — though the specific criteria and timelines for that transition are still subject to consultation.

Why Brazil Is Moving Now

The regulatory shift follows more than a year of operator-focused licensing since Brazil’s regulated betting market officially launched on January 1, 2025. With over 150 brands now authorised to operate and more than BRL 2.1 billion collected in licensing fees to date, the SPA is now turning its attention to market integrity further upstream.

SPA head Regis Dudena had already flagged the direction of travel at ICE Barcelona in January 2025. "More and more, I understand that it’s necessary to have regulation designated for B2B," he said at the time. "Last year, our primary focus was on operators, but now we see a clear need to push forward with this idea."

The proposed B2B framework aligns Brazil’s approach with that of more established markets. The UK Gambling Commission and Malta Gaming Authority both operate supplier licensing regimes that impose specific requirements around software security, governance, incident reporting, and suitability — models the SPA has previously cited as reference points.

What Suppliers Should Prepare For

For international B2B suppliers currently serving or planning to enter the Brazilian market, the consultation marks the start of a formal compliance pathway with meaningful consequences. Suppliers that do not obtain SPA recognition under the final regulations will not be eligible for contracts with licensed operators.

Preparation should cover several fronts: demonstrating technical and operational capacity, maintaining clean records across tax, labour, and legal standing, and ensuring products meet the SPA’s existing certification requirements — which currently require platform assessment by one of six recognised certifying entities, including Gaming Laboratories International, BMM North America, and eCOGRA.

Local legal counsel is advisable for any supplier navigating the transition period or seeking to engage in the consultation itself.

Broader Regulatory Context

The B2B consultation does not exist in isolation. It forms part of a broader 2026–2027 regulatory agenda that the SPA formalised in January 2026 following its own public consultation process. That agenda includes revisions to operator authorisation procedures, affiliate advertising regulations, and an enhanced sanctioning regime for non-compliant licensees.

Brazil’s market has moved quickly. The SPA has already issued more than 11,500 domain blocking orders against unlicensed sites and is coordinating with Meta, Google, and TikTok to remove illegal gambling advertising. Extending that enforcement logic to the supply chain is a natural evolution — and one that international B2B providers will need to plan around.

Source: Secretariat of Prizes and Betting (SPA), Ministry of Finance, Brazil