Bally’s Corporation Reveals Plans for Bally’s Las Vegas Integrated Resort on the Strip

LAS VEGAS – September 29, 2025 – Bally’s Corporation has announced plans for Bally’s Las Vegas, a new entertainment resort destination planned for the iconic Las Vegas Strip at the former Tropicana Las Vegas site.

The project will occupy a 35-acre campus shared with the new Las Vegas Athletics Major League Baseball ballpark, representing one of the city’s most significant recent developments. The project is currently being submitted for entitlements to Clark County, with development anticipated to begin in the first half of 2026.

Two-Tower Resort to Feature 3,000 Rooms and Major Entertainment Venue

In collaboration with JLL, Bally’s Las Vegas will include two luxury hotel towers with a combined 3,000 rooms, an entertainment venue with 2,500-seat capacity, and over 500,000 square feet of retail, dining, and entertainment space. The resort will feature a casino and a VIP experience offering direct ballpark access, combining professional sports with Strip entertainment. Marnell Architecture serves as the architect of record.

“Bally’s Las Vegas represents a once-in-a-generation opportunity to redefine the heart of the Strip,” said Soo Kim, Chairman of the Board of Directors at Bally’s Corporation. “With partners like JLL and Marnell, and with the arrival of Major League Baseball, we are creating a landmark destination that unites sports, entertainment, dining and hospitality on a scale only Las Vegas can deliver.”

Targeting International Travelers and Baseball Fans

Designed as a central hub for international travelers and regional baseball fans, Bally’s Las Vegas will present a curated selection of dining concepts, flagship retail, and immersive experiences. The project addresses growing demand for integrated entertainment while establishing Las Vegas as a premier destination for professional baseball and large-scale global tourism.

JLL will oversee retail and dining sourcing for the project, securing a blend of global brands and local establishments that capture the city’s distinct character. Michael Hirschfeld, Vice Chairman of JLL, leads the global leasing team.

“Las Vegas is one of the most important markets for food and beverage, entertainment and retail in the US,” Hirschfeld noted. “The extended hours of operation in the market yield some of the highest sales per unit in the country.”

About the Key Partners

Bally’s Corporation (NYSE: BALY) operates as a global casino-entertainment company with expanding omni-channel presence. The company owns and operates 19 casinos across 11 states, along with a golf course in New York and a horse racetrack in Colorado, holding OSB licenses in 13 North American jurisdictions. The acquisition of Aspers Casino in Newcastle, UK, extends its international reach. Bally’s also owns Bally Bet sports betting platform, Bally Casino iCasino platform, Bally’s Interactive International division (formerly Gamesys Group), and holds a significant economic stake in Intralot S.A. With 11,500 employees, casino operations include approximately 900 slot machines, 630 table games, and 3,950 hotel rooms. The company holds rights to developable land in Las Vegas at the former Tropicana Las Vegas site.

JLL (NYSE: JLL) has operated as a leading global commercial real estate and investment management company for over 200 years, helping clients buy, build, occupy, manage and invest in commercial, industrial, hotel, residential and retail properties. The Fortune 500® company generated $23.4 billion in annual revenue with operations in over 80 countries and more than 112,000 employees worldwide.

Marnell Companies, LLC, founded in 1974, is a diversified design, development, and management organization headquartered in Las Vegas, Nevada. With over five decades of experience, Marnell has designed and delivered iconic Las Vegas Strip projects including Mirage, Bellagio, Borgata, Caesars, Wynn Las Vegas, Park MGM, and M Resort. The company’s portfolio extends to major hospitality, entertainment, and commercial developments worldwide, with expertise spanning Architecture, Design, Construction, Properties, Gaming & Management services.

More information about Bally’s Corporation and its portfolio is available at ballys.com